Ecotourism for Practitioners– Level 1: Foundations of Ecotourism

Categories: Ecotourism
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About Course

This professionally designed short course series equips ecotourism practitioners with practical skills, knowledge, and tools to lead sustainable tourism initiatives. Through three progressive levels, participants learn to design, implement, and grow ecotourism enterprises grounded in conservation, community engagement, and ethical business practices.

 

Course Objectives

• Equip participants with core competencies in ecotourism planning and management.

• Promote inclusive, environmentally sustainable tourism practices.

• Foster community ownership and collaborative governance in ecotourism projects.

• Strengthen participants’ ability to market, monitor, and scale ecotourism services.

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Ecotourism Certifications Supported

This course provides foundational knowledge and applied skills that prepare participants for international certification programs, including:

1. Global Sustainable Tourism Council (GSTC) Practitioner Pathways

– Understand GSTC Industry Criteria for tour operators and accommodations.

2. Green Destinations Certification Readiness

– Tools and frameworks aligned with Green Destinations core indicators.

3. The Long Run – GER® Certification Support

– Develop readiness in the 4Cs: Conservation, Community, Culture, and Commerce.

4. Adventure Travel Trade Association (ATTA) AdventureEDU & Guide Standards

– Aligns with ATTA’s safety, sustainability, and guide training standards.

5. Ecotourism Australia ECO Certification (for international participants working toward application)

While this course does not directly certify, it builds the competencies and documentation practices needed for formal assessments.

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What Will You Learn?

  • Gain core competencies in ecotourism planning and management
  • Learn to implement environmentally sustainable tourism practices
  • Understand global certification systems (GSTC, Green Destinations, Long Run, etc.)
  • Apply tools for community partnership, branding, and impact monitoring
  • Build readiness for international ecotourism certification
  • Develop market-ready, ethical tourism products and itineraries

Course Content

Module 1: Ecotourism Essentials

  • What is Ecotourism?
  • Comparing Ecotourism, Nature-based, and Sustainable Tourism

Module 2: Industry Trends and Demand

Module 3: Standards and Certifications

Module 4: Ethics and Equity

Module 5: Case Study Lab

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